The business world often divides into two camps: those who see relationships as tools for achieving objectives and those who see objectives as opportunities to build relationships. The difference between these perspectives might seem subtle, but it fundamentally shapes how a company operates and grows. 

When relationships become the priority, decision-making changes. Short-term gains that might harm long-term connections become less attractive. Investing time in understanding team members’ strengths and challenges becomes essential rather than optional. Communication shifts from transactional to supportive. 

This relationship-centered approach particularly matters when working with remote teams. Without the benefit of physical proximity, intentional relationship-building becomes critical. 

At HireSmart, we developed our SMARTER core values with “Relationships” as our cornerstone because I’ve seen firsthand how this focus transforms businesses. Our values — Service, Mindful, Available, Respectful, Team, Ethics & Integrity, and Relationships — guide everything we do. When company leaders prioritize building strong connections with their teams, productivity naturally increases. People work harder for leaders who genuinely care about their development and well-being. 

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This relationship emphasis becomes even more powerful in global hiring. The physical distance between you and your virtual employee can actually strengthen your working relationship because it requires clear communication and intentional connection. Nothing can be taken for granted or left to chance, often leading to more thoughtful interactions. 

Our approach to connecting U.S. businesses with Filipino virtual employees centers on creating these durable relationships. We don’t just match skills to tasks — we consider communication styles, work preferences, and company cultures. We then provide ongoing support to nurture these connections, ensuring both parties feel valued and understood throughout their working relationship. 

As a connection builder, I find immense personal satisfaction in my work. My role in linking thoughtful Filipino virtual employees with U.S. businesses isn’t just business — it’s a calling. I experience genuine joy when I hear from business owners and VEs about how their lives have improved through these connections. Each successful partnership represents not just a business transaction but a meaningful relationship that changes lives on both sides of the globe. 

“Geraldine has walked into our lives and completely upgraded our team’s core dynamic,” shared one client. “She is positive, self-motivated, communicative, and inquisitive. She takes the time to learn, to grow and to really mold with our team. That is so important not only to me as a leader, but to our team members.” 

Want to Know How to Build Quality Remote Relationships? 

HireSmart creates value through five relationship-centered practices: 

1. Transparent Communication Systems: We train our VEs to respond within two minutes to client inquiries and provide regular progress updates. This accessibility eliminates the frustration of waiting for responses and builds confidence in the working relationship. 
2. Comprehensive Background Verification: We conduct national criminal background checks similar to FBI-level screening, ensuring your intellectual property and sensitive data remain secure. 
3. Conflict Resolution Support: In the rare event of misunderstandings, we provide mediation and guidance to maintain productive relationships rather than leaving you to navigate cross-cultural challenges alone. 
4. Custom Onboarding Roadmaps: We outline training, technology setup, and interaction guidelines tailored to your specific business needs, establishing clear expectations from day one. 
5. Supportive VE Community: We encourage our VEs to share experiences and best practices while celebrating their successes. This community spirit creates a positive work environment, increasing productivity and job satisfaction. 

When your VE receives recognition, such as our “Top VE” honor which includes a new laptop, they feel valued for their contributions and become even more committed to your success. 

HireSmart’s 2024 “Top VE” winner Ner Jan R. gave her laptop prize to her sister, exemplifying her dedication to family and relationships. Ner Jan’s client praised her work in 2024, noting that “her contributions have significantly streamlined operations, improved efficiency, and enhanced customer satisfaction.” 

“She consistently goes above and beyond in her work, not only meeting but exceeding expectations with her attention to detail and proactive approach,” Ner Jan’s client said. “She anticipates needs and finds ways to add value, ensuring tasks are completed seamlessly and often improving processes along the way.” 

These relationship-building practices explain why our clients consistently report stronger connections with their HireSmart VEs than with previous remote workers hired through other channels. 

“Jen is extremely personable and has a wonderful trait of ensuring the work is completed to the best standard possible,” said a client about their VE. “She is a great co-worker and marketing director always looking for new ways to generate the best content and processes possible.” 

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“Alyssa is consistently performing and being a team player!” said another client about their VE. “She continues to do the job with a passion for kindness and efficiency.” 

By prioritizing relationships in global hiring, we’ve created a system that delivers cost savings and genuine professional partnerships that help your business thrive. This relationship-first approach is the HireSmart difference — and it’s why our clients stay with us for the long term. 

Ready to experience the power of relationship-centered global hiring for yourself? Let’s start building meaningful connections that will transform your business. Schedule a 30-minute free consultation and take the first step toward creating partnerships that go beyond transactions. Your business — and your peace of mind — deserve nothing less.